
What Does Niacinamide Do for Skin?
What is
niacinamide?
6 niacinamide benefits for skin

- Brightens and evens skin toneNiacinamide may help reduce the appearance of dark spots and discoloration by acting on melanin distribution in the skin. This can lead to a visibly brighter, more uniform complexion over time.
- Calms and soothes irritated skinThanks to its anti-inflammatory properties, niacinamide can help relieve redness, sensitivity, and discomfort, making it ideal for those with sensitive, reactive or blemish-prone skin.
- Strengthens the skin barrierBy boosting the production of ceramides, niacinamide helps reinforce the skin's protective barrier. This not only improves resilience but also aids in retaining moisture and shielding skin from environmental aggressors.
- Regulates sebum, improves skin texture and pore appearanceRegular use may help regulate sebum production, refining the look of skin texture and reducing the appearance of enlarged pores, for a smoother, more even surface.
- Boosts hydration and moisture retentionNiacinamide enhances the skin's ability to hold onto moisture, promoting a plumper, more hydrated look without clogging pores.
- Supports anti-ageing benefitsBy encouraging collagen production and improving skin elasticity, niacinamide can help soften the look of fine lines and wrinkles, contributing to a firmer, more youthful appearance.
Niacinamide and
other ingredients
Experience the three powers of glow with three key ingredients in the NIVEA Luminous630 Skin Glow Instant Glow Serum. This serum combines niacinamide, thiamidol, and aloe vera to target dark spots and uneven skin tone, leaving your skin smooth, radiant, and deeply hydrated. Niacinamide, known to help reduce excess oil and refine pores, may contribute to a mattified and more even skin. Thiamidol helps reduce excess pigmentation, brightening the complexion by targeting dark spots. Meanwhile, aloe vera is famous for its soothing and hydrating properties, promoting your skin glow.
With regular use, the NIVEA Luminous630 Skin Glow Instant Glow Serum reveals a luminous, healthy complexion, balancing skin tone and texture for a radiant, glowing look day after day.

Niacinamide
Benefits: Niacinamide helps support even skin tone, reduces redness and inflammation, strengthens the skin barrier, improves hydration, and may help diminish the appearance of fine lines and hyperpigmentation.
Application: Niacinamide is typically applied after cleansing and toning, either as a serum or within moisturisers.
Special features: Niacinamide is a water-soluble form of vitamin B3, known for its gentleness, versatility and compatibility with most skincare ingredients, making it an ideal ingredient for a wide range of skin types.
Niacinamide
skincare routine with NIVEA

Start by washing your face with a gentle cleanser like the NIVEA Clear Up Wash Gel, which contains both niacinamide and salicylic acid. With this combination, the formula removes excess oil, unclogs pores and reduces blemishes, leaving the skin clear and mattified. This step not only cleanses away impurities but also prepares your skin for the following steps.
Follow cleansing by gently applying the NIVEA Clear Up Toner to help rebalance your skin and remove any lingering oil or dirt. Formulated with niacinamide, it works to soothe the skin, regulate oil production, and strengthen the skin barrier, helping to reduce blemishes over time.
Follow with a serum, such as the NIVEA Clear Up Rebalance and Clear Serum, which is specially formulated with niacinamide to calm blemish-prone skin and reduce redness. This serum helps rebalance oil levels while keeping skin hydrated and smooth. Gently massage it into clean, dry skin, focusing on areas needing extra care to promote a clearer, calmer, and more radiant complexion over time.
Finish your morning routine with the UV FACE SPECIALIST Derma Blemish Control SPF 50+. This broad-spectrum sunscreen with niacinamide protects your skin from UVA/UVB rays and blue light, while helping to prevent blemishes. Including niacinamide and sun protection in your routine supports a clearer, protected and more even complexion over time.
Exfoliating in the evening helps remove dead skin cells, unclog pores, and enhance the effectiveness of active ingredients like niacinamide – promoting a smoother, clearer complexion over time. Try the NIVEA Clear Up Chemical Exfoliator, formulated with 8% of salicylic acid and glycolic acid mix, plus niacinamide to gently exfoliate and reduce blemishes on the skin. Apply directly on the cleaned face and leave on overnight. It supports skin renewal, refines pores, and helps prevent future breakouts for a visibly clearer complexion.






















